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gk2gk: Assisting Geeky Singles Discover a Leia to Their Han Solo — And The Other Way Around

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The Short type: With programs like “The Big Bang Theory” and video games like warcraft expanding in appeal virtually every time, it’s no longer an insult to call some one a geek. In fact, we today may possibly go as a compliment. That is especially true of people at gk2gk.com, a dating webAustin hookup site that motivates singles to accept their unique interior geek, nerd, or dork and assists them find their perfect match — because every Han Solo needs his Leia (and vice versa).


I became 12 yrs . old as I 1st read “Harry Potter together with Sorcerer’s Stone,” and I got very engrossed that I finished the ebook in on a daily basis.

My love for the storyline about The child Just who Lived provides merely grown further given that years have gone by. From the waiting in line with my personal cousin at Barnes and Noble for all the discharge of “Goblet of Fire” and visiting the midnight showing of “Order of this Phoenix.” We have a lightning bolt tattoo and a Harry Potter playlist on Spotify. I-go to Harry Potter sunday at Universal Studios every January (proudly putting on my Slytherin colors!) and see the marathons every time they’re on television.

Like millions of other individuals, we was raised with Harry, Ron, and Hermione, as well as their trip has impacted living in many methods. Be it Harry Potter or any other book, movie, or video game, becoming excited about an interest often shapes exactly who people are, exactly who they are buddies with, plus just who they date — no any knows that more than gk2gk.com.

Launched in 2004, gk2gk could be the original dating website for solitary geeks, dorks, and nerds (no matter whether they are into Superstar Wars, Anime, or Cosplay) to locate like-minded individuals for friendship, a date, an union, and sometimes even matrimony.

To have a peek to the enjoyable, distinctive field of gk2gk and the similarly geeky people behind your website, we achieved off to Senior Internet management Erica Roth, whom contributed every detail with our company.

“Mingle” & Some other Interactive properties inspire Singles to start Up

The gk2gk signup is actually a familiar one: it only takes 2 mins to generate a profile with standard info like your age, gender, appearance, and perfect time. But gk2gk takes it one step further by asking people to classify by themselves as a “music enthusiast,” “stylish,” “artistic,” or some other geeky yet caring terms and conditions.

There’s also a part within profile for answering much more concerns like “Any time you could do lunch with any individual, who it be and just why?” “what is actually Your Favorite Board Game?” or generating a question of your own, that are found in the corresponding procedure. You’re in addition motivated to include keyword phrases within profile for much better matching (e.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The aim is to customize all of them everything it is possible to.

Just what gk2gk also excels at is actually their interactive characteristics eg Mingle, a merry-go-round of matches that asks “Is it possible you go on a romantic date with him/her?” state no and you’re found another profile. Say indeed and you are provided additional info concerning person and may deliver all of them a response to just one of one’s questions to arrive at understand both much more.

Through this one-of-a-kind system, gk2gk is able to learn from their people’ on-site habits and produce enjoyable, offline-like communications that in the long run lead to much better connections.

“The entertaining characteristics on the internet site really help you to create,” Erica said.

The Inspiration Behind gk2gk — Geeks Helping different Geeks

Spencer Koppel had gotten the theory for a geek-specific dating website in 2004 after going right through a separation and divorce. Newly unmarried and a self-proclaimed geek, Spencer had been frustrated with the dearth choices for people like him who have been into personal computers, crossword puzzles, comic books, and similar hobbies — and exactly who did not put increased exposure of look and social standing.

“appearances commonly important in regards to which I would personally be interested in,” Spencer told ChicagoReader.com. “It is even more, can we have common interests? Can we read the same kind of guides?”

The guy shown his frustrations to his child, Laina, whom advised he take things into his very own fingers, so he performed and launched gk2gk after.

In 2015, Spencer passed the gk2gk baton to Avalanche LLC, a company that develops and marketplaces profitable sites like his (their very first release getting Date.com in 1997 on romantic days celebration). Avalanche presently has over 20 mainstream and niche websites from inside the internet dating market, with a combined 5 million+ subscribed members (2 million on gk2gk alone) much more than 100 nations and 100,000 brand new singles joining every month.

“We like being in the really love company,” their motto states.

Behind the impressive numbers is actually a group that is equally geeky as the people they assist. Once they’re maybe not carrying out such things as participating in Comi-Con together, they truly are enjoying their individual geeky interests — including Chief Executive Officer Meir Stralhberg watches “Star Trek,” CFO Peder Sahlin practices picture taking and understands the worth of a great Hawaiian clothing, and Director of promotion Carlos Ealdama collects classic sneakers.

“Im, particularly, a movie buff,” Erica added.

Last Thoughts

gk2gk provides converted the web internet dating scene for geeks, so that as a man geek, I really appreciate that. a geek is definitely someone who is excited about some thing — be it one playing WoW, a lady obsessing over Harry Potter, or several individuals reveling in their discussed interest. We all just want to satisfy that special someone exactly who will get you, and gk2gk is actually streamlining that procedure.

“‘Geek’ is a fairly broad phase, as a result it often means several types of people, whether they’re tech experienced or thinking about science-fiction or on the web video gaming or comics. Despite the fact that gk2gk is a niche dating site, there’s a diverse range of solutions within that market,” Erica mentioned.

Where same vein, Erica included the purpose for gk2gk is always to carry on reaching more substantial, more varied audience, particularly in regards to bringing in much more women.

“We really need a lot more women to the system so it is a level playing industry and individuals have an improved consumer experience,” she said.

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